St-Hubert

Royal oats

St-Hubert

For more than 30 years, St Hubert has drawn inspiration from the heart of nature and fields, to offer healthy and delicious products. It's a simple story as we know how to do it well in France. A village that takes shape with the softness of watercolor, and a sober and essential logo identity. What a look in the kitchen, and on toast!
 

 
 
 
 
 

Orange is the new green

It is one of the best known French brands. Yet St Hubert still amazes by regularly inventing new recipes adapted to consumers' expectations, such as this new range of plant-based desserts. Ultra-fresh is fresher than ever.

The color of epicureans

Exciting, stimulating and gourmet, here is the new orange branding of St Hubert's plant-based desserts made of oats. Joyfully, it serves as a backdrop to the metaphor of the oat tree, inspired by the herbarium-botanical trend, tastefully revisited by Shortlinks' narrative designers.

The color of epicureans
The color of epicureans

Greener cardboard packaging

A local brand, deeply rooted in the land where it finds its raw material, St Hubert is particularly sensitive to the environmental issue. As proof of the new 100% recyclable cardboard packaging of its spreadable range. A little jar for the brand, a big leap for the planet!

Greener cardboard packaging
Greener cardboard packaging