An organic brand to bite !
When a condiment specialist decides to create its range of made in France pickles with 100% organic products, it entrusts the brand creation and editorial line to a bunch of jar-like people.
With a name in a nod to the brand's creator, Bravo Hugo conveys authenticity and simplicity. A impression accentuated by a hand-scribbled logo and uncluttered labels brought straight out of our grandmothers' closets.
Each packaging is an opportunity to salute the brand's commitment to offering simple and delicious products through superlatives so exaggerated that they become soooo cult! Proof that you can do serious things without taking yourself too seriously.